Contractor Website Checklist: What It Needs to Win More Jobs
Trust elements, photos, reviews and license details where your state requires them. Use the checklist, then start your website.
Website Guides by Industry: Contractors, Cleaning and Premium Brands
These website guides by industry give contractors, painters, cleaning companies and premium brands checklists and plans written for their own customers, so you know exactly what your site needs to bring in work.
Written by JP and Jana Infante, founders of Ethos Web Development & SEO. Prefer to see what we build? Explore our industry-specific websites, with the same clear prices for every industry.
Contractors and Remodelers Guides
Three guides on winning remodeling jobs online: what your site needs, how to depend less on lead sites and how to photograph your work.
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How to Get Contractor Leads Without Lead Sites
Compare the cost of paid leads with owning your website. See the math, then build your own lead source.
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How to Take Before and After Photos With a Phone
A free photo guide for contractors, painters and cleaners: light, angles and consistency. Download it and shoot your next job.
Want it built for you? See websites for contractors.
Painters Guides
Three guides for painting companies: getting jobs without paying for leads, building a portfolio site and whether Facebook is enough.
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How to Get Painting Jobs Online Without Paying for Leads
A practical plan for painters: portfolio, reviews and a site that gets found. Follow the plan and get more estimates.
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Painter Website Checklist: Portfolio, Reviews and Quotes
What a painting company site needs, with before-and-after portfolio tips. Check your site against the list today.
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Do Painters Need a Website If They Have Facebook?
What Google and AI tools can see on Facebook versus a website. Read the comparison and pick your next step.
Want it built for you? See websites for painters.
Cleaning Businesses Guides
Three guides for cleaners: the pages that get bookings, a step-by-step plan for new clients and how to show prices.
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Cleaning Business Website Checklist: What It Needs to Get Booked
Pages for residential and commercial cleaning and what to show about pricing. Use the checklist, then get your site built.
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How to Get Cleaning Clients Online in 2026
A step-by-step plan: website, reviews, Google and AI tools. Follow it and start getting booked online.
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Should I Show Prices on My Cleaning Website?
Pros, cons and formats that work, from flat rates to price ranges. Decide what fits your business, then build it in.
Want it built for you? See websites for cleaning businesses.
Salons, Studios and Premium Brands Guides
Three guides for image-driven brands: what makes a site look high-end, whether Instagram is enough and template versus handcrafted.
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What Makes a Website Look High-End? 7 Design Principles
Space, type, photos and speed: the principles behind premium websites. See them in action, then design yours.
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Is Instagram Enough for a Salon or Studio?
Followers see you, new clients search for you. What a website adds for salons and studios. Read it and choose your next step.
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Template vs Handcrafted Website: What Your Clients Notice
Speed, uniqueness and trust compared with real data. See the difference, then get a handcrafted website.
Want it built for you? See websites for premium brands.
Questions About These Guides
These are the questions readers ask most about this topic and where to begin.
Which industries do these guides cover?
They cover contractors and remodelers, painters, cleaning companies and premium brands such as salons, studios and designers.
Where should a contractor start?
Start with the contractor website checklist, then use the before-and-after photo guide on your next job.
Who writes the Ethos guides?
JP and Jana Infante, the founders of Ethos Web Development & SEO, write every guide from the questions owners ask on our calls. Every website we have delivered scores above 98 on Google PageSpeed.
More Topics on the Blog
Explore the other two topics, or go back to the full blog.
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Website Guides
Costs, pages, landing pages, redesigns and who owns your site.
14 guides -
SEO and AI Search Guides
How Google and AI tools like ChatGPT find and recommend businesses.
12 guides -
Industry Guides
Checklists for contractors, painters, cleaning companies and premium brands.
12 guides
Find the Guide for Your Industry
Start with the checklist for your industry, then bring it to a free Zoom call in English, Spanish or Portuguese.