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Website Design for Contractors, Remodelers and Painters That Wins Jobs

Our website design for contractors is built for remodelers, painters and cabinet and countertop companies who win jobs with their work: project photos up front, a page for each service, trust details homeowners check and a quote form that's easy to use on a phone.

  • Built for contractors and painters
  • Our client ranks #1 in its city*
  • Live in 7 business days

Updated · By JP and Jana Infante, founders of Ethos Web Development & SEO

Start Your Contractor Website

Free Zoom call in English, Spanish or Portuguese. No contract.

All fields are required unless marked optional.

Enter your name so we know who to call.

Enter a 10-digit U.S. number, like (704) 555-1234.

Enter a valid email, like name@business.com.

Tell us where your customers are, like Charlotte, NC.

Choose your trade.

Choose where most of your leads come from.

Check this box so we can contact you about your request.

Prefer to choose a time now? Pick a time on our calendar

What Makes Website Design for Contractors Different?

A contractor website has to do what a referral does: prove you do great work, show you're legitimate and make it easy to ask for a quote.

Homeowners hire contractors for expensive, personal projects. Before they call, they look for three things: photos of work like theirs, signs you're licensed and insured, and reviews from people like them.

A generic template buries that proof. A contractor website puts it on every service page, next to a quote form that works with one thumb on a phone.

It's one of our industry-specific websites, shaped around how homeowners choose who to let into their house.

Contractor in safety glasses measuring a marble countertop in a white kitchen

Website + SEO & GEO · $2,400

The package most contractors choose: a site built around the searches homeowners make in your area, plus AI-ready content.

See our $2,400 SEO & GEO website package

Custom Website · $1,500

For contractors who get most jobs by referral and need a professional site to send people to.

See the custom website option

Websites for Every Kind of Contractor

Remodelers, cabinet and countertop companies and painters sell differently, so each gets the pages and proof its customers expect.

The Contractor Website Trust Checklist

These six details decide whether a homeowner calls you or goes back to the search results, and we build every one of them in.

What Every Contractor Website Should Show

Use this checklist on your current site, or on any quote you get from a web designer.

Trust Details Homeowners Look For

Your license details, where your state requires them

Check your state's contractor licensing board; many homeowners look for the number before they call.

Proof of insurance

A short line saying you're insured, and that you can show the certificate, answers a common fear.

Real reviews with names

Your best Google reviews, quoted exactly, near the quote form.

Details That Turn Visits Into Quote Requests

Photos of finished jobs on every service page

Before and after shots sell remodels better than any description.

Your service area, by city

Homeowners want to know right away if you work in their town.

A short quote form and a visible phone number

Ask only what you need to call back: name, phone, project type and city.

Paid Lead Sites vs Your Own Contractor Website

Lead sites rent you customers; your own website builds a source of jobs that keeps working when you stop paying.

Lead sites can still be useful while your site grows. The goal is to depend on them less. Read contractor leads without lead sites.
What you comparePaid lead sitesYour own website
How you payPer lead or per month, for as long as you use themOnce for the site; hosting in your name
Who else gets the leadOften several other contractors at the same timeNobody; the lead comes straight to you
Your reputationLives on their platform, under their rulesBuilds on your own name and domain
When you stop payingThe leads stop the same dayThe site keeps working
What you controlVery little: their profile layout, their pricingEverything: pages, photos, prices and how people reach you

How We Build Your Contractor Website

We build it in five steps over 7 business days, around the jobs you most want more of.

  1. Before day 1

    Explore

    We look at the contractors homeowners see first in your area and what makes them call.

  2. Day 1

    Target

    We choose the services and towns to feature, starting with your most profitable jobs.

  3. Days 2–4

    Handcraft

    We build service pages and galleries around your project photos, reviews and license details.

  4. Days 5–6

    Optimize

    We test the quote form and speed on a phone and make your three rounds of adjustments.

  5. Day 7

    Ship

    We launch on hosting in your name, ready for your next referral to look you up.

No photos yet? We start with stock images and send you our phone photo guide.

Start Your Contractor Website

Real Results for Contractors We've Helped

We have helped countertop, cabinetry, custom beam, custom woodwork, cabinet distribution and painting businesses get found.

  • 98+Google PageSpeed score on every website we've delivered
  • 3–8qualified leads per week for the businesses we've helped*
  • #1Cornerstone Countertops' ranking in its city
  • 7business days from your material to launch

*Starting about 15 days after launch. Results vary by city and competition. Read how Cornerstone reached #1 in its city

Want to see the sites themselves? See real client results in our portfolio.

Why Contractors Choose Ethos

Because we know how contractors sell, we finish in a week and we speak the language of many contractors, literally.

  • Your Work, Front and Center

    Project photos lead every service page, because that's what homeowners came to see.

  • Quote Form Built for Phones

    Homeowners browse at night on a phone. The form takes under a minute.

  • Ready Between Jobs

    7 business days from the day you send your photos and service list.

  • Your Site, Not a Lead Site

    Hosting in your name. The leads and the reputation stay yours.

  • Built to Be Found

    Service and town pages planned around real homeowner searches.

  • English, Spanish or Portuguese

    Plan your site in the language you think in. The site speaks English to customers.

Contractor Websites Across the U.S.

We build websites for contractors in every U.S. state, 100% online, from our base in North Carolina.

Online, Nationwide

We study your city and your competitors wherever you are, and meet over Zoom, phone or WhatsApp, Monday to Saturday, 9am to 5pm Eastern.

Pick a time for your free call

In English, Spanish and Portuguese

Your website is in English, and every call, message and adjustment can happen in the language you prefer.

Meet the family behind Ethos

What Contractors Say About Ethos

These are real reviews from contractors who built their website with Ethos, quoted exactly as they appear on Google.

  • [PREENCHER: real Google review about the Ethos contractor website, quoted exactly as published]

    [PREENCHER: name as shown on Google][PREENCHER: city, state]

  • [PREENCHER: real Google review about the Ethos contractor website, quoted exactly as published]

    [PREENCHER: name as shown on Google][PREENCHER: city, state]

  • [PREENCHER: real Google review about the Ethos contractor website, quoted exactly as published]

    [PREENCHER: name as shown on Google][PREENCHER: city, state]

[PREENCHER: link to the Ethos Google Business Profile reviews]

Questions About Website Design for Contractors

Here are direct answers to the eight questions contractors ask us most before building a website.

How much does a contractor website cost?

At Ethos, $2,400 for a Website + SEO & GEO, which is what most contractors choose, or $1,500 for a Custom Website without SEO. Both are paid once. See our no-contract pricing.

What should a contractor website include?

A page for each service, photos of finished jobs, your service area, reviews, your license details where your state requires them and a short quote form. Our contractor website checklist covers every item.

Should I show my license number on my website?

Show it where your state requires it in advertising, and consider showing it anyway, because homeowners look for it. Check your state's contractor licensing board for the exact rule; we're not giving legal advice.

I don't have good photos of my jobs. Can you still build the site?

Yes. We start with professional stock images and send you a simple guide to shoot before and after photos with your phone, then swap them in.

Can I stop paying for leads from lead sites?

Many contractors use their own site to rely less on paid leads, because leads from your site aren't shared with competitors. Our guide on contractor leads without lead sites compares both.

Do you build websites for painters?

Yes. Painting companies get the same package, with pages for interior and exterior work, a before and after gallery and an estimate request.

Do you work with cabinet and countertop companies?

Yes. Our main case study is a countertop and cabinetry company, Cornerstone, which now ranks #1 in its city. Results vary by city and competition.

I speak Spanish or Portuguese. Can we work in my language?

Yes. Your website is in English for your customers, and every call and message with us can be in Spanish or Portuguese. You can talk to us about your project in your language.

Not a contractor? These industry pages and packages might fit you better.

Start Your Contractor Website

Tell us your trade and service area and we'll reply within 24 hours, Monday to Saturday, to set up a free Zoom call in English, Spanish or Portuguese.

  • A look at the contractors homeowners see first in your area
  • The service and town pages your site needs
  • One clear price, with no contract

All fields are required unless marked optional.

Enter your name so we know who to call.

Enter a 10-digit U.S. number, like (704) 555-1234.

Enter a valid email, like name@business.com.

Tell us where your customers are, like Charlotte, NC.

Choose your trade.

Choose where most of your leads come from.

Check this box so we can contact you about your request.

Prefer to choose a time now? Pick a time on our calendar

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